"เปลี่ยนแปลง" คือคำที่เราจะได้ยิน ได้รับรู้ และได้ทำให้เกิดขึ้นตลอดปี
มหาตมะคานธีกล่าวว่า "จงเป็นความเปลี่ยนแปลง แบบเดียวกับการเปลี่ยนแปลงที่คุ
โรแทเรียนที่มีความรู้
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| The New Rotary website front page which will be launched in August 2013 |
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"Change" will be the word we will hear throughout this Rotary year and we will use this word more often than ever. Instead of naming a project "Clean water for needy community" we say "Clean water Change Lives", or "Clean Toilet Change Lives", or we will use "Learn Right words, Speak Fluent, Change Lives" instead of "Dictionary for Poor students". Good project name can get attention from members of the community and also promote RIP Ron Burton's Rotary Public Image policy.
Mahatma Gandhi once said "Be the change you want to see in this world" and so has been Rotary. This year, apart from the full implementation of Future Vision, we are having big change in Rotary Public Image which will happen in August. Keep close monitor on RI website, rotary.org. We call this the Revitalization of Rotary Brand. We will strengthen the 109 years old Rotary brand to prosper for the next one century long. To prepare all Rotarians for the next big leap, basic concept of brand must be understood. This is why we are holding an important district event, District seminar on Rotary Public Image which will take place on August 17, 2013 at Impact Muangthong. The program include "The Essence of Branding" to be presented by Brand guru, Narong Chivangur (Past President of Rotary Club of Bangkhen), and we will also have PDG. Prateep S. Malhotra (from District 3340), a media mogul, to speak on "Media Relations"
